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Posts Tagged ‘digital marketing’

3 Things Every Successful Marketer Does

When it comes to marketing, everyone thinks they know what works. The reality, though, is that most of these armchair solutions don’t work at all. It’s not because these people are bad marketers, per say. Instead, the real reason why blanket solutions don’t work is that marketing is much less about the actual advertising than…

Marketing to Millennials

The massive surge of millennials as powerful buyers in the marketplace has forced companies and industries alike to re-examine everything they thought they knew about marketing. While some skeptics may wonder whether or not this approach is overkill, the fact remains that millennials are the most important group of consumers to come along in a…