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Archive for April, 2019

IMPACT BRANDING: FIND AND AMPLIFY YOUR BRAND’S UNIQUENESS

No matter what industry you’re in, getting your company recognized is essential to building a loyal customer base. While logos and slogans are standard marketing techniques to get your business noticed, that only scratches the surface of what branding can accomplish. Learn how to take your marketing to the next level with Impact Branding: Find…

EMPLOYEE ENGAGEMENT: ONE OF THE BEST WAYS TO HELP ENSURE SUCCESS

Smart companies put a great deal of effort into fostering a culture of employee engagement. There’s a simple yet compelling reason for this. Salaries alone do not guarantee that a company will be able to recruit and retain the best people. Engaged employees are less likely to consider changing jobs if a new opportunity presents…

GETTING THE MOST OUT OF YOUR LIVE EVENT OR TRADE SHOW PRESENTATION

Trade shows and live events are a great way to kick-off or ramp-up your brand if you do it right. According to a Harvard Business Review survey, 93 percent of business leaders say they place a high priority on live events. When you present or promote your product or service through live marketing, you’re are…