A word to the wise when marketing to millennials: They have to see it to believe it. As regular viewers of visual content like videos, live streaming and Snapchat, this large and influential generation are challenging marketers to re-think their tactical
plans to get a slice of millennials’ spending power.
For a closer look at the trends that can help you lend authenticity to your business to win over young skeptics, check out this Marketing Land post.
And ask American Speedy Printing about ways you can improve your marketing to millennials or other key audiences through new and traditional communications channels. As always, one size does not fit all!
Joe is passionate about helping SMBs. He’s spent the last 25+ years building the American Speedy Printing Marketing • Print • Mail brand – and sharing best practices and marketing trends with his customers. Through research, in-person visits and this blog, he hopes to engage with and empower local business owners and marketing professionals.